Sahara TV was launched in 2000 as a 24-hour Hindi entertainment channel. On 10th October 2004, the Channel became SaharaOne with the launch of The First Indian Sangeet Awards held at the Royal Albert Hall, London.
SaharaOne Television provides a strong mix of engrossing fiction & non-fiction entertainment and is popular for its star-studded mega events, dramas, mythological series, reality shows, kid’s programming, thrillers, feature films, film-based programmes, and much more. Even as it provides variety of shows across all the above genres, SaharaOne Television also focuses on providing entertaining and engrossing portrayal of strong, independent thinking Indian women in its soaps and serials.
With a strong focus on quality content and innovative programming and promotions, SaharaOne Television is poised for a position of strength amongst the mainstream Hindi General Entertainment Channels in India.
SaharaOne Television is part of the umbrella brand SaharaOne Media and Entertainment Ltd, whose other businesses includes SaharaOne Motion Pictures - India’s biggest motion pictures production company, FILMY - A 24 hour digitally encrypted movie channel and FIRANGI – India’s first world television channel in hindi.